At the Nrth entrepreneurship conference in Toronto, ElevenLabs CEO Mati Staniszewski discussed the company's AI voice business, noting enterprise customers including Klarna, Deutsche Telekom, Cisco and Adobe, $600 million in annual recurring revenue and a reported $22 billion valuation. He said businesses should disclose AI conversations, would accept lower gross margins for market share, and revisited his prediction that audio models would be commoditized.