Hera
Create editable, studio-quality AI product launch videos and motion graphics from a prompt or website.
- Pricing:
- Free
Overview
Hera is an AI-powered motion design platform that transforms a simple text prompt or an existing website into studio-quality product launch videos and professional motion graphics. Designed for modern startups, SaaS teams, and content creators, Hera combines automated AI generation with hands-on creative direction, enabling users to create launch-ready video assets in minutes while retaining full control over the final composition. The platform is built around the concept of "AI video you can direct" — every output is an editable, code-based motion graphic that can be refined at the element level.
At the core of Hera is a flexible creation workflow. Users can either paste a product website URL or type a descriptive prompt, and Hera turns the input into a structured video composition with text, timing, motion, colors, and graphics. The generated videos are not static renders; they are built as editable code-based graphics, allowing fine-tuning of any detail without leaving the browser. The platform includes professional motion templates, real-time AI rendering, and export options for multiple formats, making it suitable for everything from quick social clips to polished launch presentations. The system is also designed to handle launch-specific assets, ensuring alignment with Product Hunt and startup launch requirements.
Hera covers a comprehensive range of motion design outputs, including product launch videos, animated infographics, overlay motion graphics, explainer videos, UI animation, and branded motion graphics. This versatility makes it valuable for a variety of use cases: creating hype videos for Product Hunt, producing feature explainers for a new SaaS release, building animated data visualizations for investor updates, or maintaining a consistent branded animation style across social channels. For teams that prefer a fully managed production experience, Hera Studio provides a custom service where a video is created by Hera's team within 48 hours from a submitted brief. Whether you are a one-person founder or a larger marketing team, Hera adapts to the workflow, offering both automated generation and granular editing.
Focused on launch-driven productivity, Hera is positioned as an accessible and practical tool for startups and product organizations. Founded in 2024 and backed by Y Combinator, the platform is offered as a free-to-use web application, lowering the barrier to professional motion design. By pairing AI automation with editable code-based graphics, Hera gives product teams the speed of generative video and the precision of a traditional animation tool, ultimately helping them get to launch faster with content they are proud of.
Core capabilities
- AI Product Launch Video Generation
- Create studio-quality product launch videos from a prompt or website, then refine the result in a full editor.
- Website-to-Launch-Video Workflow
- Paste any product URL and Hera transforms it into a launch-ready video with motion graphics.
- Prompt-to-Video Creation
- Describe your product or desired animation and Hera generates an editable motion design from the text prompt.
- Editable Code-Based Motion Graphics
- Every element is built as code-based graphics, enabling precise fine-tuning of text, timing, motion, colors, and composition.
- AI Motion Graphics & Animation
- Produce professional AI-driven motion graphics and animations, including animated infographics and explainer videos.
- Product Hunt & Startup Launch Assets
- Optimized templates and asset sets designed specifically for Product Hunt launches and startup product releases.
- Professional Motion Templates
- Start from a library of professional templates and adapt them to your brand and message.
- Real-time AI Rendering
- Render and preview AI-generated motion designs in real time to shorten the iteration loop.
- Export to Multiple Formats
- Output videos in various formats suitable for social media, websites, presentations, and ad platforms.
- Hera Studio Custom Service
- Send a creative brief and receive a custom-produced video from Hera's team within 48 hours.
Use cases
- Product launch video creation
- Product Hunt launch assets
- Animated infographics for presentations
- Explainer videos for product websites
- Overlay motion graphics for social media
- UI animation and app demo videos
- Branded motion graphics for campaigns
Who it's for
SaaS startups and product teams, Indie hackers and solo founders, Marketing teams preparing launch campaigns, Product Hunt launchers, Content creators and YouTubers, App developers needing demo videos, Motion designers seeking a faster starting point
Traffic analytics
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